Siemens Audiology Group at the 15th International Zdravookhraneniye, 2005, Russia's leading Exhibition for Health Care, Medical Engineering and Pharmaceuticals
November 2005, Moscow

Siemens Audiology Group recently enjoyed great success at Moscow's 15th Zdravookhraneniye, the bi-annual International Exhibition of Health Care, Medical Engineering and Pharmaceuticals. This trade fair, first launched in 1974, has become the leading presentation platform for medical equipment in Russia. Participation by the world's most important manufactures in the branch attracted capacity attendance - by both industry professionals and the general public.

Participation in this exhibition was an excellent opportunity for Siemens to demonstrate its latest accomplishments in the field of hearing aid technology, to form contacts with specialists and to extend their distributing facilities in Russia. Equally important, it was also a splendid occasion to associate with end-users, to acquaint them with new trends and to advise them on using the hearing instrument that corresponds best to their needs.

The feedback acquired from these interviews is of inestimable value for the engineering and sales departments to maintain Siemens worldwide leadership position.